Satory Labs
Satory Labs is Benjamin Martin’s independent product studio. We build practical digital services, put them in people’s hands, and let evidence decide what deserves to grow.
See current work ↓Current work / 2026
A conversational assistant for French tradespeople. Michel helps draft client messages, prepare quote text, track jobs and remember follow-ups—while real usage reveals which problem matters most.
An independent second opinion for French property buyers at the moment that matters: I found a property—should I make an offer? The service is being tested before a full launch.
Operating principle
We do not scale ideas.
We scale evidence.
How we work
Reduce the idea to the shortest version that can create a real outcome for someone.
Ship early enough to observe behaviour, retention and willingness to pay—not compliments.
Scale only after the evidence says continue. Otherwise, change direction or stop cleanly.
The operator
Independent product builder based in France. Benjamin operates Satory Labs, designs its products, runs its experiments and is the sole user of its internal advertising tools.